A new vision for a co-op

Real-time data insights for nonprofits, campaigns, and cause-based organizations — without compromising supporter privacy.

Prospect Audiences

Find your next donors, volunteers, or voters. Modeled custom audiences — ready to target on Meta or your DSP — built based on data, not guesswork.

  • Lookalike audience modeling
  • Push to Facebook or DSP platforms
Prospect audience modeling and targeting dashboard.

Beyond Last Click

Stop relying on last-click attribution. Match future conversions back to your audiences across any channel so you can see the full picture of what your ad spend is actually doing.

  • Attribution that goes beyond last click
  • Cross-channel conversion matchback
  • Revenue and donor tracking by custom audience
Audience matchback attribution dashboard.

Data Enrichment

Get to know your file better. Access giving history, email engagement behavior, sustainer status, lifetime value (LTV), highest previous contribution (HPC) and much more— then push the data back into your CRM to sharpen segments, ask strings, and ad targets.

  • Giving data, including LTV and HPC
  • Email engagement data to build segments based on recency criteria
  • Sustainer and recurring donor status
Exchange activity data with audience composition and segment metrics.

Benchmarks

Don't wait for annual benchmarking reports to understand your performance. Your Gather Analytics dashboard updates daily, so you can see how your file composition, open rates, LTV, and more compare to others in the space in real time. All benchmarks are aggregated and anonymous.

  • Email engagement benchmarks
  • Giving trend comparisons from across the sector that don't compromise anyone's data
  • Retention rate analysis
  • Segment performance metrics
Benchmarks dashboard with sector-level comparisons.

Privacy

PII never enters the co-op, so you get enriched data on your existing file, and your supporters' privacy is never at risk.

  • We never sell your supporters' PII
  • Your data stays secure

Get to know Gather